DM02. Best Use of Integration

Digital Media Owners Awards

“Louis Vuitton Time Capsule Exhibition tells the story of Louis Vuitton using a hand-picked selection of objects and documents from its archive covering over 160 years. Shanghai Hongqiao Airport is the 1st stop of this exhibition happened in the airport and 6th stop of its world tour.

It shows the ways in which Louis Vuitton has always excelled in anticipating the needs and desires presented by technological progress and responded with imaginative and ingenious new creations. Antique works are placed alongside more contemporary pieces to highlight the House’s ongoing commitment to constant innovation. In this way, the evolution of Louis Vuitton is presented as a timeline of landmark moments, focusing on four key aspects of the House: the codes of the brand; journeys around the world ; elegance and beauty in motion and most iconic pieces.

This 150 Square meter Time Capsule will stay from 15th Dec 2017 to 9th Jan,2018. Location at the central of luxury boulevard, Hongqiao T2 Boarding Hall.

  • Prizebronze
  • Campaign TitleLouis Vuitton Time Capsule Exhibition - Shanghai
  • AgencyJCDecaux Momentum Shanghai Airport Advertising Co., Ltd
  • CompanyLouis Vuitton
  • Credit Client BrandLouis Vuitton
  • CountryChina
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