Shortlist Announcement : 23 April 2020
The Digital Media Awards China 2020
Introduction
Brand Director
Campaign
Campaign's Digital Media Awards 2020 are setting out to celebrate the best digital marketing work, innovation and talent, and recognise the region's growing influence on the global digital industry.
As China's digital industry continues to lead the world, this awards competition, judged to international standards by the industry's most respected digital professionals, aims to celebrate outstanding work and talent and, through the global reach of the Campaign brand, put the winners from China, Hong Kong and Taiwan on the international stage.
Categories have been selected to reflect the development and growth of digital marketing in Greater China. As you'll find in this entry kit, work can be entered by vertical sector and by type of media engaged. In our effort to honor and nurture the best talent, these awards feature people categories to recognise the industry's digital leaders, as well as rising stars. In addition, Campaign will be handing out the Platinum Award to the best campaign and crowning the Digital Media Awards Agency of the Year 2020.
An independent jury, comprising leading client marketers, digital practitioners and agency strategists, as well as other experts in the field of digital marketing, will judge entries.
We look forward to a truly competitive year and uncovering work that's innovative and inspirational.
Digital Media Awards China is organised by Campaign Asia-Pacific.
General Entry Guidelines and Information
Who Should Enter
Entry is open to all clients, media owners, advertising agencies, digital agencies, production or design companies, or any other parties involved in digital communications for advertising purposes. Any entry for a particular project should be coordinated between the different parties involved.
Eligibility Period
All English or Chinese language entries and nominations will be accepted. All entries should relate to achievements ONLY during the period 1 January 2019 – 3 March 2020.
Written entries which do not focus on the eligibility period but include achievements outside the review period will be disqualified. Campaign reserves the right to reject work it feels does not comply with the spirit of the awards.
Dates and Deadlines
Early Bird Entry Deadline: Tuesday, 4 February 2020, 6PM (HKT)
Entry Deadline: Monday, 9 March 2020, 6PM (HKT)
Late Entry Deadline: Monday, 16 March 2020, 6PM (HKT)
Shortlists Announcement: Thursday, 23 April 2020
2019 Shortlist
In all categories, while levels of innovation and creativity are taken into account, the judges will look primarily at the extent to which projects and campaigns have met client advertisers’ objectives. Evidence of success in this respect should be demonstrated — for example, figures verified by a third party such as a media owner, industry measurement tool or industry body.
2019 Winner List
In all categories, while levels of innovation and creativity are taken into account, the judges will look primarily at the extent to which projects and campaigns have met client advertisers’ objectives. Evidence of success in this respect should be demonstrated — for example, figures verified by a third party such as a media owner, industry measurement tool or industry body.
Judging
At all voting stages, the judges are prevented from voting for entries submitted by their own agency in their market/country. The decision of the jury on all matters relating to the awarding prizes will be final and binding. Great care is taken in selecting a judging panel comprising the right balance of specialist knowledge, experience and objectivity. Strict guidelines, designed to eliminate vested interest or breaches of guidelines of entry, will be followed.
Awards Category
The Digital Media Awards China 2020 recognises digital marketers and their agencies for outstanding work in promoting products and services in the Greater China region.
Categories have been selected to reflect the growing maturity of digital marketing. Projects can be entered by vertical sector and by type of media engaged.
In all categories, while levels of innovation and creativity are taken into account, the judges will look primarily at the extent to which projects and campaigns have met client advertisers’ objectives. Evidence of success in this respect should be demonstrated — for example, figures verified by a third party such as a media owner, industry measurement tool or industry body.
2019 Gallery
